Digital Marketing Manager

We are looking for a Digital Marketing Manager to lead BuyQuick's online growth. You will own our digital channels end to end: paid ads, search, app-store presence, social media and content. Your goal is simple and measurable: bring more Nigerians onto BuyQuick, get them to fund their wallets, and keep them coming back. You will turn our product strengths (fast bill payments, escrow protection, instant cash-out and verifiable receipts) into campaigns that work for students, NYSC members, workers, parents, social-media vendors and SMEs. You will report directly to the Founder/CEO and have real influence over budget and strategy. Key responsibilities: • Plan, launch and optimise paid campaigns on Google Ads, Meta (Facebook and Instagram), X, YouTube, TikTok and LinkedIn. • Lead search engine optimisation for buyquick.ng, including keyword research, on-page fixes and a regular blog schedule. • Improve App Store and Google Play listings (titles, keywords, screenshots, descriptions) to grow organic installs. • Run BuyQuick's social media calendar, including short-form video, carousels and community engagement. • Set up and maintain tracking for installs, sign-ups, wallet funding, first transactions and retention (day 7 and day 30). • Run A/B tests on ad creatives, landing pages and messages, and scale what works. • Manage the monthly digital budget and report on cost per install, cost per funded user and return on ad spend. • Work with the product team on push notifications, in-app messages and referral campaigns. • Produce a weekly performance report with clear recommendations. Nice to have: • Experience marketing a fintech, wallet or bill-payment app in Nigeria. • Experience with influencer, affiliate or referral marketing. • Google Ads or Meta Blueprint certification. • Basic video editing for Reels and TikTok. Department: Marketing Experience: 2 years or more in digital marketing Education: OND, HND, Bachelor's degree or higher Application deadline: 31 October 2026 About BuyQuick: BuyQuick is a Nigerian fintech platform that brings everyday payments into one wallet. Customers use BuyQuick to buy airtime and data, pay electricity, cable TV, internet and school fees, buy and sell safely through our free escrow marketplace, make bulk purchases from a single Excel upload, and transfer earnings instantly to any Nigerian bank. Every transaction comes with a QR-verifiable receipt. BuyQuick is available on Android, iOS and the web at buyquick.ng. We are made in Nigeria, for Nigeria. BuyQuick is an equal opportunity employer. We welcome applicants from every state, background, gender and ability. BuyQuick will never ask you to pay any fee at any stage of recruitment. If anyone asks you for money in our name, please report it to customer@buyquick.ng.